Euronics Samsung 43" "The Frame" QE43LS03TAUXXU 43" 4K QLED Smart TV New G Energy rated FREE 5 YEAR

Samsungs range of Frame TVs allows you you to swap out the frame colour to suit your style, not only this but when the TV is off artwork is displayed making the TV look like a picture in a frame. When in this state the TV monitors the ambient light and alters the brightness making sure the image displayed looks as natural as possible.

Not only this Samsung has included many other visual styles with ambient mode allowing you to show news headlines or change the display into a clock. You can also match the background of ambient mode to the surrounding wallpaper making it even easier to blend the TV into your interior.

The Quantum Processor 4K features AI Upscaling by taking any content on the screen and enhancing the detail close to that of true 4K, anything from a standard definition to a Full HD source. This is achieved by analysing the information per pixel and using pre-defined algorithms to improve the detail. 

This is improved even further by AI (Artificial intelligence) where Samsung constantly tests and improves on the algorithms used to enhance the detail of sub 4K quality in the cloud. By comparing a 4K reference image to a lower quality test image after the enhancement the Artificial intelligence can determine if the algorithm was successful. The benefit of this is when a more successful method is found this can be pushed to your TV via an update seamlessly meaning the upscaling is only going to get better.

Samsung also also include a One Connect box with this TV allowing you to hide away all your cables with just a near invisible cable running to the TV carrying all the signals from your AV equipment.

The Samsung QE43LS03T HDR 4K TV features Samsungs new screen technologies and a quad core processor to provide one of the fastest, feature rich Smart TV platforms available. The next generation Tizen is the smart platform providing full access to catch-up TV services and provides an intuitive interactive interface to this  HDR 4K television.